Premium Spirits Account Leader - On Trade

ABOUT THE JOB

The successful candidate will be expected to plan and implement consumer promotions/events according to brand plan. He/ She will also be expected to lead the market development of area/customer of responsibility (volume, growth, revenue, market share, etc.) & achieves KBIs.

IS THIS YOU?

• BA / B. SC or HND in relevant discipline
• Minimum of five years experience in FMCG (Alcoholic Beverage/Premium Spirits Category), three (3) of which must have been in the Sales Manager role.
• Commercial & customer marketing experience (Spirits/AFBs)
• Desired candidate must be an excellent communicator and interested in delivering and improving service standards to our esteem customers.
• Proven experience in On-Trade Activation
• Selling & Negotiation Skills
• Strong analysis & Synthesis skills
• Presentation Skills & Interpersonal Skills
• Financial Acumen

YOUR KEY RESPONSIBILITIES

• Sets daily outlet visit plan based on routing.
• Executes Sales Drivers Activities (Distribution, Visibility, Promotion, Quality, Persuasion)
• Runs the commercial surveys, analyzes market demand and potential
• Evaluates Sales performance and sets daily targets with On-trade Manager
• Plans and implements consumer promotions/events according to brand plan
• Sets standards of customer relationships according to priorities & agreed plans and ensures that these are adhered across all agreements and customer interactions.
• Leads the market development of area/customer of responsibility (volume, growth, revenue, market share, etc.) & achieves KBIs
• Manages the budget within agreed guidelines and ensures responsible allocation of DME
• Ensures implementation of own IDP
• Contributes to the development of the total team by sharing knowledge to peers and upwards.
• Drives implementation of promotional calendar in own area
• Effective selling and negotiation with customers (new products, distribution, etc. )
• Participation to team activities for the achievement of the teams results (critical KBIs)
• Builds and continuously upgrades customer relationships to drive the Business forward
• Ensures that relationships are developed with peers across cooperating departments and upwards that lead to alignment of plans and enable delivery of sales results.
• Continuously improves processes and exploits growth opportunities in the market that will bring better results at lower cost
• Ensures achievement of new launches targets in own area and contributes to total team result.
• 100% debts collection from outlets on a month.
• 100% daily collage of outlet for the year- Aligned with the Line manager.

ABOUT COCA-COLA HBC

At Coca-Cola Hellenic Bottling Company - operating in Nigeria as Nigerian Bottling Company Limited, we celebrate forward-thinking people who deliver with speed and agility, who never stop looking for ways to grow the business and themselves. At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability. Join us in nurturing a culture where everyone belongs and contributes to our collective success.