Digital Marketer

BAS Group | Lagos | NG

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Digital Marketer

BAS Group

Marketing & Communications Lagos Full Time Advertising, Media & Communications NGN 75,000 - 150,000 Easy Apply

Job Summary

We are seeking a highly skilled and results-driven Digital Marketer to manage and execute digital marketing campaigns, increase brand awareness, drive online engagement, and generate leads. The ideal candidate should be experienced in social media marketing, paid advertising, SEO, and content marketing.

  • Minimum Qualification : HND
  • Experience Level : Entry level
  • Experience Length : 2 years
  • Working Hours : Full Time

Job Description/Requirements

Responsibilities:

Digital Marketing Strategy & Execution:

  • Develop and implement digital marketing strategies to enhance brand visibility and customer engagement.
  • Plan and execute online campaigns, promotions, and lead-generation strategies.
    • Optimize marketing funnels for customer acquisition and conversion.

Social Media Management:

  • Manage and grow the companys social media presence (Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, etc.).
  • Create and schedule engaging content, including posts, stories, and reels.
    • Monitor trends, engage with audiences, and analyze social media performance.

Search Engine Optimization (SEO) & Website Management:

  • Optimize website content and structure to improve search engine rankings (SEO).
  • Conduct keyword research, competitor analysis, and on-page/off-page SEO.
    • Work with the content team to ensure website content is SEO-friendly and up to date.

Paid Advertising & Lead Generation:

  • Plan, create, and manage Facebook Ads, Google Ads, and other paid campaigns.
  • Optimize ad spend for maximum ROI and conversion rates.
    • Monitor analytics and adjust campaigns for improved performance.

Email Marketing & Automation:

  • Develop manage email marketing campaigns to nurture leads and drive sales.
  • Segment audiences and personalize campaigns to improve engagement.
    • Analyze open rates, click-through rates, and conversions for optimization.

Analytics & Reporting:

  • Track and report on marketing performance using Google Analytics, Meta Business Suite, and other digital tools.
  • Provide insights and recommendations for improving digital strategies.
    • Measure ROI and effectiveness of marketing campaigns.

Requirements:

  • Bachelors degree in Marketing, Digital Marketing, Communications, or a related field.
  • Proven experience (2+ years) in digital marketing, social media, and online advertising.
  • Strong knowledge of Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
  • Expertise in SEO, SEM, email marketing, and content marketing.
  • Familiarity with Google Analytics, WordPress, Shopify, and CRM tools.
  • Proficiency in graphic design tools (Canva, Photoshop) and video editing is a plus.
  • Ability to work independently, meet deadlines, and manage multiple campaigns.


Information :

  • Company : BAS Group
  • Position : Digital Marketer
  • Location : Lagos
  • Country : NG

How to Submit an Application:

After reading and knowing the criteria and minimum requirements for qualifications that have been explained from the Digital Marketer job info - BAS Group Lagos above, thus jobseekers who feel they have not met the requirements including education, age, etc. and really feel interested in the latest job vacancies Digital Marketer job info - BAS Group Lagos in 2025-03-15 above, should as soon as possible complete and compile a job application file such as a job application letter, CV or curriculum vitae, FC diploma and transcripts and other supplements as described above, in order to register and take part in the admission selection for new employees in the company referred to, sent via the Next Page link below.

Next Process

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Post Date : 2025-03-15

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