Social Media Manager

Job Description

• Creating advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events.
• Creating content and posting on all social media platforms.
• Knowledge of digital video editing.
• Conduct market research to identify selling possibilities and evaluate customer needs
• Actively seek out new sales opportunities through potential clients visitation, cold calling, networking and social media.
• Monitor Competitor Activities and be updated with industry trends.
• Set up meetings with potential clients with the goal of achieving sales targets and listen to their wishes and concerns
• Prepare and deliver appropriate presentations on products and services.
• Create frequent reviews and reports with sales and financial data
• Participate on behalf of the company in events, exhibitions or conferences
• Negotiate/close deals and handle complaints or objection
• Collaborate with team members to achieve better results
• Gather feedback from customers or prospects and share with internal teams.

Requirements and Skill Set

1) Strategic Thinking: Ability to develop and execute well-thought-out marketing strategies aligned with business objectives, considering market trends and consumer behaviors.

2) Creativity and Innovation: Capacity to generate unique and compelling ideas for campaigns and promotions that captivate and engage target audiences.

3) Communication Proficiency: Strong written and verbal communication skills to convey marketing messages clearly and persuasively, whether in copywriting, presentations, or interpersonal interactions.

4) Market Research: Proficiency in conducting thorough market research to gather insights into consumer preferences, competition, and emerging trends, guiding strategic decisions.

5) Data Analysis: Skill in interpreting data and analytics to measure the success of marketing campaigns, identify areas for improvement, and make data-driven decisions.

6) Digital Marketing skills: Familiarity with digital platforms, including social media, email marketing, SEO, and content marketing, to effectively reach and engage online audiences.

7) Project Management: Ability to coordinate and manage multiple marketing projects simultaneously, ensuring timely execution and delivery of campaigns.

8) Interpersonal Skills: Aptitude for collaborating and communicating effectively with cross-functional teams, stakeholders, and external partners.

9) Leadership and Teamwork: Capacity to lead and motivate teams, fostering a collaborative environment that encourages creativity and innovation.

10) Time Management: Strong organizational skills to prioritize tasks, meet deadlines, and manage resources efficiently within a fast-paced marketing environment.

11) Adaptability: Readiness to embrace change and adapt strategies swiftly in response to evolving market conditions and consumer preferences.

12) Problem-Solving: Skill in identifying challenges and finding creative solutions to marketing obstacles while maintaining focus on achieving goals.

13) Attention to Detail: Ability to ensure accuracy in marketing materials, messages, and campaigns, maintaining a consistent and polished brand image.

14) CRM Software: Proficiency in using Customer Relationship Management (CRM) software to manage customer interactions, track leads, and enhance customer relationships.

15) Analytical Tools: Familiarity with tools like Google Analytics, social media analytics, and other data analysis platforms to extract insights and measure campaign performance.

16) Negotiation Skills: Ability to negotiate effectively with vendors, media partners, and other stakeholders to secure favorable terms for promotional activities.

17) Market Segmentation: Understanding of audience segmentation to tailor marketing messages and campaigns to specific target demographics.

18) Presentation Skills: Skill in creating and delivering engaging presentations to communicate marketing strategies, campaign results, and recommendations to internal and external stakeholders.

19) Networking: Ability to build and maintain professional relationships within the industry, potentially leading to collaboration and partnership opportunities.

20) Business Acumen: Understanding of business principles, market dynamics, and industry trends to align marketing efforts with overall organizational goals.

21) SEO & SEM specialists

Job Types: Full-time, Permanent, Contract
Contract length: 12 months

Pay: ₦120,000.00 - ₦150,000.00 per month