Marketing Automation Specialist
Welcome to the Latest Job Vacancies Site 2025 and at this time we would like to inform you of the Latest Job Vacancies from the mSocial with the position of Marketing Automation Specialist - mSocial which was opened this.
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Marketing Automation Specialist mSocial Rest of Nigeria (Nationwide) Confidential - Minimum Qualification :
Job Description/Requirements
- Minimum Qualification :
Job Description/Requirements
TLDR
Title: Marketing Automation Specialist
Time: Full-Time
Location : Remote
Compensation : 625k NGN / month (with periodic salary increase based on quality of work )
Company : mSocial, a hybrid marketing platform combining content, influencers and ads (mSocial.gg)
Overview
We are seeking a Marketing Automation Specialist to enhance our marketing operations through cutting-edge technologies. The ideal candidate will streamline workflows, build and optimize web assets, implement AI-powered automations, and derive actionable insights from data. This role requires a blend of technical expertise, analytical thinking, and marketing knowledge to drive data-driven decisions and improve efficiency.
Key Responsibilities
Automation and AI Integration
- Design and maintain marketing automations for email campaigns, lead management, and workflows using tools like Close.com, Make, Smart Lead, AWS serverless, and Zapier.
- Leverage AI-powered APIs (e.g., OpenAI, Google Cloud AI) for predictive analytics, chatbots, and content generation. Build ethical web scraping workflows for lead generation and ensure compliance with data privacy regulations.
Web Development and Data Management
- Develop responsive websites and landing pages using tools like WordPress, Web flow, or custom HTML/CSS/JavaScript.
- Build backend solutions for tracking KPIs using cloud platforms (e.g., AWS, Google Cloud). Handle data logs, webhooks, and APIs to process and integrate structured insights into dashboards.
KPI Dashboards and Reporting
- Create interactive KPI dashboards using Google Data Studio, Tableau, or Power BI. Automate data pipelines and present insights to stakeholders for informed decision-making.
Data Analysis and Optimization
- Analyze marketing data to monitor performance, identify trends, and recommend optimizations. Use Google Sheets and advanced formulas for efficient data manipulation.
Collaboration and Support
- Collaborate with marketing, sales, and IT teams to implement technical solutions aligned with business goals. Document workflows and train team members on automation tools and systems.
Required Skills and Qualifications
- Proficiency in Python for scripting, automation, and web scraping (e.g., Beautiful Soup, Scrapy).
- Experience with marketing automation platforms and cloud services (e.g., AWS, Google Cloud).
- Knowledge of APIs, webhooks, and data integration tools.
- Hands-on experience with AI/ML tools and APIs like OpenAI, Google Cloud AI, or similar.
- Strong skills in Google Sheets, dashboard tools, and data analysis. Basic knowledge of web development (HTML, CSS, JavaScript) and SEO principles.
Preferred Qualifications
- Experience with no-code platforms like Make or Zapier.
- Experience with Google Analytics, CMS platforms, Ads platforms. Familiarity with lead generation strategies.
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Information :
- Company : mSocial
- Position : Marketing Automation Specialist
- Location : Nigeria
- Country : NG
How to Submit an Application:
After reading and knowing the criteria and minimum requirements for qualifications that have been explained from the Marketing Automation Specialist job info - mSocial Nigeria above, thus jobseekers who feel they have not met the requirements including education, age, etc. and really feel interested in the latest job vacancies Marketing Automation Specialist job info - mSocial Nigeria in 2025-01-31 above, should as soon as possible complete and compile a job application file such as a job application letter, CV or curriculum vitae, FC diploma and transcripts and other supplements as described above, in order to register and take part in the admission selection for new employees in the company referred to, sent via the Next Page link below.
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Post Date : 2025-01-31
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