Social Media Marketing Executive

Job Title-Social Media Marketing Executive

Location -Ikoyi Lagos

Industry- Oil and Gas

Salary- 350,000 Monthly

Job summary

The ideal candidate must be well- versed in social media strategy, content creation, audience engagement, and performance analysis. This role requires a proactive individual with a strong understanding of marketing communications, brand positioning, and digital trends.The selected candidate will be responsible for driving brand awareness, audience growth, and engagement across multiple social media platforms while ensuring consistency in messaging and brand identity.Key ResponsibilitiesSocial Media Strategy & Management Develop, implement, and manage comprehensive social media strategies for multiple brands. Create engaging, high-quality content tailored for different platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, YouTube, etc.). Manage content calendars, ensuring timely and consistent posting aligned with each brands goals. Monitor and respond to comments, messages, and community interactions in a professional manner.Content Creation & Branding Develop creative, brand-aligned visual and written content in collaboration with graphic designers and content teams. Ensure all social media content aligns with brand tone, voice, and marketing objectives. Plan and execute social media marketing campaigns, ensuring alignment with broader marketing strategies. Monitor social media trends and competitors, identifying opportunities for brand differentiation.Analytics, Reporting & Optimisation Track key performance indicators (KPIs) such as engagement rates, reach, conversions, and follower growth. Analyse campaign performance and provide data-driven recommendations for improvement. Generate regular reports on social media insights and campaign effectiveness. Cross-functional Collaboration Coordinate with marketing, PR, and design teams to maintain brand consistency across all digital platforms

Required Skills & Qualifications

Bachelors degree in marketing, communications, digital media, or a related field. Minimum of 3 years of experience in social media management, digital marketing, or a similar role. Proven ability to manage multiple brands and work across diverse industries. Strong knowledge of social media platforms, algorithms, and best practices. Excellent content writing and copywriting skills. Basic understanding of graphic design tools (e.g., Canva, Adobe Suite) and video editing is a plus. Experience with social media analytics tools (Meta Business Suite, Hootsuite, etc.). Knowledge of paid social media advertising (Facebook Ads, LinkedIn Ads,etc.). Strong teamwork and collaboration skills. High level of creativity, attention to detail, and problem-solving skills. Ability to work independently while meeting deadlines and strategic goals.To apply,Kindly send CVs to eniolami.adenuga@globalprofilers.com using the job title as subject of the mail

Job Type: Full-time

Pay: ₦300,000.00 - ₦350,000.00 per month