Digital Marketing Instructor

Digital Marketing Instructor

Toggle Africa Abuja Confidential

• Minimum Qualification :

Job Description/Requirements

About Toggle

At Toggle, we are committed to empowering individuals with the skills needed to thrive in the digital economy. Our mission is to equip aspiring professionals with hands-on experience, real-world strategies, and the tools to build successful careers in digital marketing.

Role Overview

We are seeking an experienced and passionate Digital Marketing Instructor to join our team. The ideal candidate is a digital marketing expert with a strong grasp of modern tools, platforms, and techniques, as well as the ability to translate complex strategies into practical, actionable lessons for students.

Key Responsibilities

• Teach & Mentor : Conduct engaging classes and workshops on all aspects of digital marketing, including SEO, SEM, social media, content marketing, email marketing, and analytics.
• Curriculum Development : Design and update comprehensive course materials, projects, and assessments to align with industry standards and emerging trends.
• Hands-On Learning : Guide students through real-world digital marketing campaigns, from strategy development to execution and performance analysis.
• Student Support : Offer individualized feedback, mentorship, and career guidance to help students build confidence and competence in digital marketing.
• Industry Insights : Share insights into best practices, tools, and techniques to prepare students for the competitive digital marketing field.
• Stay Current : Continuously monitor trends and updates in digital marketing, ensuring the curriculum remains relevant.

Requirements

• Technical Expertise :
• Proficiency in digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, HubSpot, Mailchimp, SEMrush, and Google Analytics.
• Strong knowledge of SEO/SEM , keyword research, and content strategy.
• Experience with social media platforms (Instagram, LinkedIn, Twitter, TikTok, etc.) and campaign management.
• Understanding of email marketing , A/B testing, and conversion rate optimization.
• Teaching Experience :
• Previous experience as an instructor, mentor, or trainer in digital marketing.
• Ability to explain concepts clearly to both beginners and advanced learners.
• Soft Skills :
• Excellent communication and presentation skills.
• A passion for teaching and helping students succeed.
• Additional Skills (Optional) :
• Knowledge of e-commerce marketing, influencer marketing, or affiliate marketing.
Familiarity with tools like Canva, Adobe Creative Suite, or video editing platforms for marketing content creation.

Why Join Toggle?

• Collaborate with a team passionate about making education accessible and impactful.
• Shape the next generation of digital marketing professionals.
• Access to professional development resources and tools.
Flexible working hours (onsite or remote options available).

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